AirTag is Apple’s latest and greatest tracking device.

Designed to work with the “Find My” network (the same system you can use to find lost iPhones or computers), AirTag allows you to track anything by clipping AirTag to it.

AirTags cost $29 or 35€ and have a battery life of one year. You’ll also need an iPhone or iPad Touch in order to set up your AirTag.

No. While our product is the perfect AirTag accessory for your dog, the AirTag itself must be purchased separately.

We’ll send you a link to the product shortly after your purchase with us so that you can buy one directly from Apple.

AirTag takes advantage of Bluetooth and near-field communication (NFC) technologies to transmit its location to wireless devices like smartphones and computers.

Because Bluetooth and NFC are universally recognized signals, most smartphones (Android and iOS) can detect them.

For AirTag owners, this means that a lost bag or a missing set of keys — or a lost pet — can be tracked by setting the AirTag to lost mode and waiting for an NFC-capable device to pick up the signal.

When it does, that signal is transferred through Apple’s “Find My” network to you so that you can find your lost item (or pet).

You can access the “Find My” network from any internet-connected Apple device.

We specifically chose the Fidlock® V-Buckle for its outstanding durability.

The buckle is designed for high pull strength and won’t open under pressure. When your dog pulls against it, the self-securing mechanism actually becomes even stronger!

At the same time, the buckle is stylish, intuitive, and easy for humans to remove.

You can! Apple sells key rings, bag charms, and luggage tags to help you secure your AirTag to your valuables. You can also pick up AirTag holders on Amazon or Etsy.

But we wanted to make something that we would put on our own dogs — and trusting a keyring to keep our best friends safe their AirTags intact just wasn’t the answer!

Our collar supports a quality design and premium materials designed specifically to keep your dog safe. It’s tough as nails and looks great while securing the AirTag in the safest way possible.

Plus, your AirTag won’t get dirty or end up in the water bowl while hanging from the collar!

Yes. Microchips have a ton of problems, including a lack of conformity in their manufacturing and detection process.

The microchip that your pet receives from your veterinarian might not be detectable by another vet or by the shelter where your dog ends up.

While we agree that microchips are better than nothing at all, they lack the ultra-wideband functionality that Apple has created with the AirTag.

Plus, your AirTag allows you to do something to retrieve your dog based on the information you can receive from real-time tracking.

Unfortunately, with a microchip, the only thing you can do is wait for someone to scan the chip, find your phone number, and (hopefully) get in touch with you.